Guidelines for Writing an Effective Presentation Proposal

Reviewers rely on an in-depth well-written description to enhance their understanding of the content and goals of the presentation. A complete description includes background information, an overview of the presentation, and a description of the format. If the program is reporting research, a description of methods, findings and recommendations may be appropriate. The program description should also include learning outcomes, the relationship of the program to the conference theme, methods of audience involvement (i.e., engaging in discussion, sharing effective practices, analyzing a case study), and the familiarity and background of the presenters with the subject matter of the program.

If appropriate, an effective proposal description
  • Mentions relevant theories and research
  • Includes an outline of the presentation
  • Describes intended learning outcomes for participants
  • Describes the institution and/or presenters
Well Written Proposals (PDF):
  • Why Do I Have to Take This Class??!
  • Advising as Teaching and Learning: Best Practices, Tools, and Tips
  • Applying the Glue that Holds Us Together: Building Trust Through Effective Advising Administration and Leadership
  • Helping High-Achieving Students Develop Parallel Plans

Three Characteristics of Effective Proposals

  1. A solid foundation for proposal content (a framework of the program should be evident based on data indicating success of a program or strategy discussed). Proposals should reflect the diversity of students and advising programs when possible.
  2. Adherence to proposal submission guidelines — It is important to include all information requested in the program proposal guidelines and adhere to length restrictions where indicated.
  3. Reflective of good writing practices — Well-written proposals are rated more favorably than those lacking clarity, specificity and conciseness. A logical program organization should be evident. Proofreading your proposal before submitting is essential.