NACADA Regions Banner

Food and Beverage Considerations

Planning
Food and beverage functions are a major part of the conference program and are usually the most expensive budget item. Therefore, thoughtful decisions need to be made to balance the food costs with the total cost for the event.
The conference committee should consider:
  • How many meals will be "on your own" and how many will be included in the registration fee?
  • What will be the total cost of food and how much it will add to the registration fee?
  • How much will coffee breaks add to the food cost per person?
  • How much will tax and gratuity add to the cost? It is usually about 26%, but could be higher in specific locations.
  • Are there any other reasonably priced sources for meals? For example there may be many reasonably priced restaurants in walking distance vs. none at a resort!
  • What will be the time frame for meals/breaks?
  • How many meals were included last year and were they well attended?
  • Will this meal/break enhance the overall conference?
  • Meals at the end of a conference are often lightly attended. This should be considered in the planning of the conference and in ordering a lower number of meals.

Meal Costs  - Biggest budget breaker!

Hotel Contract:   When possible, our hotel contracts attempt to set a limit on the costs of meals.  PLEASE review your contract before you begin to choose menus for the conference. 

Conference Budget:  Determine the total amount you have per person budgeted for meals AND coffee breaks. Keep this figure firmly in mind when you are visiting with the hotel.

Hotels have predetermined menus, but are usually willing to take your budgeted amount and custom fit a menu for your group.  Tip:  NEVER LOOK AT THE MENUS FIRST- just tell them:  "We have budgeted $17 (or $20) for lunch INCLUSIVE of TAX and GRATUITY. What would two or three options be that would fit into this price?  Please work with us to achieve this goal." 

Generally:

  1. Sit down meals generally cost less than buffets.
  2. If you want a buffet, tell them you are willing to cut down the number of choices to help contain the costs (i.e. 1 meat and 1 veg entree, as opposed to 3 choices, same with salads.   Let the chef choose the dessert or choose not to have dessert.)
  3. Check out the cost of the hotel's restaurant lunch buffet and ask for that rate. They will usually charge a little more because it is a catered event, but it gives you a good basis to indicate you would be willing to take the same menu as the restaurant to help cut costs.
  4. Plus-plus costs. Most menus list a cost for the meal, but then they add at the bottom in small type that tax and gratuity will be added. Standard gratuity is around 20% and tax is often in the 6-10% range, so this adds substantially to the cost of the meal.
    • Cost of meal     $20.00
    • Gratuity (%20)      4.00
    • Tax (%7)              1.68
    • Total                $25.68

       5.  Refreshment Breaks add substantially to the total food bill.  Here are some ideas.

    • Coffee & Iced Tea often ranges from $30-$40 a gallon PLUS tax & gratuity.
      • Figure 20 servings per gallon (hotel will tell you 16)
      • Order regular and decaf (let hotel decide ratio)
    • Soft drinks and juices and tea bags for hot tea
      • Order BY CONSUMPTION - this means that the bottles, cans and bags are counted before and after and you only pay for the ones you use. YOU may need to do the counting!
    • Iced Water
      • Ask that there be a water station or water on the tables in all the breakouts.
      • At the break table - usually they don't charge for iced water.  They DO charge for bottles of water so opt for the pitchers of iced water.

Meal Guarantees
The hotel will ask you to predict how many people you think will attend the meal functions, generally, this number will be listed in the contract. Consider these items:
  • The Hotel will usually set enough places and prepare enough food for 5% more than you guarantee. (Check your contact).
  • If the 5% guarantee is protected in your contract, you can ALWAYS subtract at least 5% from the participants number.   
    • Sample:   100 participants minus 5% means a guarantee of 95. 
    • If 97 people come, you pay for 97 meals (and the meals will be available.)
    • But if 93 people come, you pay for 95 meals (but at least you are not paying for 100 meals).
  • Rarely does everybody at the conference eat the meals. Therefore, though you can always lower the guarantee by at least 5%, you may want to lower it a little more, if you have reason to believe that everyone won't show up.
  • It will also say in the contract that a final guarantee must be given 72 hours in advance of the event. Check your contract carefully! If you have had less enrollment than you thought when you made the contract, you may lower the guarantee at this time. After the 72 hours, you will have to pay at least for the number you guarantee.
Don't estimate for late registrants. The hotel may let you raise the guarantee within the 72 hours but not lower it.

At the Event

Have conference committee members serve as greeters to help people find places when the seating gets tight. They can check nametags if necessary to assure entrance only by registrants.

This section last updated April 2006 - DM

Food and Beverage Checklist

 

NACADA Executive Office
Kansas State University
2323 Anderson Avenue, Suite 225
Manhattan, KS  66502-2912
Phone: (785) 532-5717   Fax: (785) 532-7732
e-mail: nacada@ksu.edu

©1990-2012 National Academic Advising Association
All rights reserved

Notice of Nondiscrimination
Website Copyright
Disclaimer